Go Games’ Bleach Online (PC, Browser-Based)

I’ve been seeing Bleach Online pop up in a lot of places these days (including my own site’s ads). Receiving a personal invite from a friend claiming that it’s “similar to Marvel Avengers Alliance, but with Bleach characters” was the straw that finally broke the camel’s back, as I have spent quite a bit of time mucking around with MAA. Bleach Online seems like something that I’d enjoy even if I don’t have enough free time to delve deep into what the game has to offer. I also figured I could post an entry about it given the theme of my site, maybe even help people who want to try the game but aren’t sure if it’s a real game or just a scam. If you're one of these people - it's not a scam. It's a real Bleach game that can be played on your browser.

First Things First: Legal Issues

Now, anybody who’s familiar with Bleach and the handful of anime games online knows that the characters, names, symbols and any other copyrighted IP in the games are being used without permission from the owners. Bleach Online is no different, and this one is particularly noticeable because it uses assets (namely from the audio) from other Bleach games – which is something that a big name developer will not give away freely (and something that is unnecessary for a legitimate online game developer because it’s easy to produce on their own.)

Basically, if you’re going to play this game, don’t expect too much and don’t get attached to your progress as it could disappear anytime, especially since Japan has started bolstering their online campaign against copyright infringement for manga and anime-related properties earlier this month.

Now, let’s get on with discussing the game itself.